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  • Writer's pictureTed James

Should You Use a Business Coach?


When you think about your business' potential, what comes to mind? Do you have a solid five-year plan, or are you pretty much winging it at this time? Your company may reach its full potential when you hire a business coach, but before you take that step, it helps to know if it's completely necessary. Here, we guide you through the process.


Identifying the Signs You Need a Business Coach

One sign you may need a business coach for your company is that you regularly feel overwhelmed. While it's normal to feel overwhelmed at times, it's not standard to habitually feel this way. For this reason, you may need to reevaluate your game plan and consider if a business coach can help you get your business on track and ease some of the burden on you.


Regularly falling short of your business goals is another sign you may benefit from a business coach. You may not be meeting your goals because you're not pushing yourself. Perhaps you need more accountability from someone other than your family and friends.


Owning a business can cause you to feel frustrated or stuck at times. You may feel uninspired or lost. This is a time when you may benefit from someone pushing you and helping you tap into your talent and creativity. A business coach can be someone to bounce ideas off of who provides honest, unbiased feedback.


Having trouble finding clients for your consulting business? A business coach can help you enhance your resume to appeal to more potential clients in your industry. Then a resume template might help you create a customized eye-catching resume with your own photos and images.


Finding a Coach

Once you've determined you need a coach, your next step is to find one. Consider asking for referrals from other entrepreneurs, possibly on group forums or LinkedIn.


Choose an individual based on their philosophy. Does their logic mesh well with your business goals or how you want to run your business? Maybe this individual is in the same industry as you. Ultimately, this means you have a person who can coach you but who you connect with, so you don't bump heads during the process.


Look for success stories, and read reviews before you decide.


Figuring Out an Affordable Solution

If you feel like you can't fit a business coach into your budget at the moment, consider using the internet to your advantage to help optimize your company. For instance, you can form a limited liability company online through a formation service allowing you to benefit from tax breaks and simplified paperwork. Or you can design your own attractive and functional website using a free website builder. You can also make your own business cards with a free business card maker and pass them out to potential customers, which will do wonders for networking.


Preparing for Business Success

Whether you can afford a business coach or are taking other steps to improve your company's prospects, take steps to improve your business' potential. Believe in your business, but also be willing to critically examine your business model and see what you can do to improve it. That’s the secret to success!


M. Alexander & Associates can help you scale your business with tailor-made leadership support services to achieve your goals. Complete this form to learn more!


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